Kuala Lumpur · Wisma Hang Sam
The mirror holds a face. The companion app holds everything else.
We watch pairing, the first week of opens, and the hour after someone leaves the glass. Then we write a brief you can mark with a pencil. No console export stands in for a household we have not met.
What we sit with
Three moments that decide whether a companion app stays on the phone
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Pairing
The carton, the QR card under the tissue paper, the relative who holds the phone, the error line that ends the evening. We treat a completed handshake as a household event, not a tick in a log.
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The glance
A three-second look at the glass to check a collar, a temperature, or a child’s light. Stretching that glance into a programme is how towels end up covering a corner of the display.
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The hour after
Skin still wet, a band still on a chair, a bus in fifteen minutes. A message that names an unfinished set can be read. A delayed “digest” often dies in a bag at KL Sentral.
Flagship study
Companion-app engagement study
Eight to twelve people, two observation windows in the fortnight after pairing, and a 12–16 page brief in English. Aisha Rahman leads. Daniel Tan joins for pairing week. We work in Bahasa Malaysia, English, or a mix, according to the household.
The walkthrough is two hours in Suite 1501–1502 or on a call. You leave with a marked copy, not a dashboard login.
Read the full study termsAlso in the practice
Shorter studies when a full fortnight is more than you need
- On-mirror session review Watched sessions at the mirror itself: glance length, posture, the hand that reaches, and the moment someone turns back to the room. From RM 11,200
- Pairing-week review The unboxing, the QR code, the failed handshake, and the evening someone decides the phone app is optional. From RM 9,800
- Product-cycle engagement brief A shorter written brief when you already have session recordings or support notes and need them read before the next cut. From RM 6,400
From a walkthrough in Petaling Jaya
More client notesThey sat through pairing in three homes where our own staff would have stepped in. The brief named the cousin who left with the login — we had been calling that a successful handshake for months. I still wish the walkthrough had been a full afternoon rather than two hours; we ran out of time on the after-session messages.
Field notes
From the journal
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Pairing is where most companion apps lose people
In Klang Valley households, the companion app is often handed to whoever already holds a phone — not to the person who will stand at the mirror.
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What a glance at the mirror actually tells you
A three-second look at the glass is not a failed session. It is often the session. Treating it as drop-off misreads the room.
The rooms
Walkthroughs at Wisma Hang Sam
Briefings and read-throughs are held on the 15th floor when you are in Kuala Lumpur. Household sessions stay in homes whenever the family prefers that. Write with the mirror name and the week you hope to begin; we reply within two working days.
Write to the practiceSuite 1501 1502 15Th Floor Wisma Hang Sam Jalan Hang Lekir,Kuala Lumpur,Wilayah Persekutuan,50000,Malaysia